PRESS RELEASE September 7, 2009 New, environmentally friendly flooring for public premises - LifeLineTM The ethical considerations of commercial and public construction are particularly emphasised in material selection. By selecting environmentally friendly and wholesome building materials, builders wish to communicate that their company is taking responsibility for sustainable development, personal safety and the state of the environment. The LifeLine flooring family offers an innovative alternative for users who demand high-quality performance characteristics from their floors while making a pro-environmental choice. Based on these values the Finnish Upofloor has created the PVC- and plasticiser-free LifeLine product family. The result of ten years of product development, LifeLine is designed for heavy duty commercial applications, such as shops. department stores, cafeterias, schools, hospitals and care centres. The LifeLine floorings are classified in the highest wear resistance group T and withstand efficiently wear and tear. The product line comprises three different floorings with a total of 85 designs in tile, sheet and plank flooring options. The LifeLine floorings do not contain PVC, plasticisers, halogens, chlorine, stabilisers or heavy metals. They are mainly manufactured from clean, natural minerals. LifeLine flooring is a safe choice health-wise, since it does not release emissions into indoor air and, during a fire, for instance, does not generate toxic combustion gases such as hydrogen chloride or hydrogen cyanide. Its extremely durable, impermeable ionomer surface (similar to the surface of golf ball) repels dirt, requiring only minor amounts of cleaning chemicals and water. Since light does not change LifeLine's colour, moving store furniture around will not leave differently-toned areas on the floor. The floor surface and colour also withstand strong chemicals without changing. The nearly monochrome sheet flooring LifeLine CS offers 48 colours - pure, strong and bright, a series of broken, earthy tones, and a diverse range of greys. Various patterns can be easily created with the sheet flooring, either on-site or using elements water-cut to order. LifeLine LT Luxury Tiles feature 12 natural looking wood designs and are especially well suited to stylish shop-in-shop installations as well as conference rooms and restaurants. In the LifeLine LT, the natural appearance of wood is combined with significantly better characteristics than wood and laminate: wear and moisture resistance, easy maintenance and pleasant acoustic characteristics. 50x50 cm LifeLine Tiles are the third flooring in the product family. Their stronger chip pattern in 25 colours is ideal for areas subject to especially hard wear and those susceptible to dirt, such as department store entrances and street-level premises in commercial applications or schools in public applications. All three products can be mixed-and-matched; they are all 2.0 mm thick and the colours are designed to match each other beautifully. For more information please contact: Upofloor Oy Mrs Liisa Teerenhovi, Export Manager PL 8 (Souranderintie 2) FI-37101 Nokia Tel: +358 (0)20 740 9646 Mobile: +358 (0)400 840 071 Fax: +358 20 740 9737 E-mail: liisa.teerenhovi@upofloor.fi Mr Teemu Kesävaara, Export Manager Tel: +358 (0)20 740 9822 Mobile: +358 (0) 40 841 2366 E-mail: teemu.kesavaara@upofloor.fi www.upofloor.fi / www.lifelinefloors.com |